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THE AI DESK

The AI Desk

AI signals from fashion, retail, luxury, and commerce — search, assistants, imagery, and agentic shopping with an editorial point of view.

What matters in fashion AI now, for builders who care about systems, taste, and impact.

Another AI bot. Now Mango has one too
The AI Desk

Another AI bot. Now Mango has one too

Mango Stylist is another chat window. The work starts when a vague occasion has to become products that match, are in stock, and still feel like Mango.

More in The AI Desk

What should you train fashion AI models on?
The AI Desk

What should you train fashion AI models on?

There is no universal fashion dataset. The useful question is which problem the photos are actually labeled for.

When people talk about AI in fashion, the conversation usually jumps straight to models. An engineer starts somewhere else: what are we actually going to train it on?

RAG à la couture: how Ralph Lauren’s shopping assistant works
The AI Desk

RAG à la couture: how Ralph Lauren’s shopping assistant works

Ask Ralph is a familiar RAG pattern in a Polo sweater. The model is rented. Preparing the assortment is the real work.

Training your own multimodal model from scratch takes a lot of time and money. A lot of brands are taking a different route. Ralph Lauren launched Ask Ralph.

AI has entered your wardrobe
The AI Desk

AI has entered your wardrobe

Phia’s Digital Closet turns purchase history into a wardrobe. The interesting question is what happens after the catalog exists.

We used to laugh at smart fridges that warned you when you were running low on milk. Now AI wants to know how many black T-shirts I own.

devs.fashion

Editorial on the technology behind fashion — AI, data, systems, and the people building them.

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